That was ‘like’ so random.

You might not think of much when you misuse words such as ‘random’ when you could mean ‘spontaneous’, but there is a great need to be efficient with language – your choice of words can say more about you than your brand identity could.

It’s easy – you just say what you want to say, and then it’s up to your audience to get it, right?

Well sure, for some that might be exactly the approach they want to go down. In a global world however, now more than ever, copy needs to convey your messages efficiently.

Whether that’s drafting copy, proof reading or developing a tone of voice, James Kieran can work with you to make sure the way you want to speak is communicated effectively.